All Things Merchant

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EMV compliance has now been in place for just over 6 months. Adoption rate is still relatively low, even among major chains and box stores. It appears that some businesses are just not taking it that seriously. Major Point of Sale and hardware providers are still slow to release compliant equipment, and most processors were late to the game, if they have even arrived yet. The card associations are taking this adoption very seriously, and they are starting to play hardball. 

Here are a few scenarios that have actually happened to customers of mine.

• The Late Adopter
• The Micros User
• The Mobile Merchant

Topics: Merchant Services, EMV, Visa, American Express

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ERR pricing and why its bad for your business:

You are most likely reading this because you currently process credit cards through your bank. Truth be told, the larger banks in America maintain the largest percentage of merchant accounts in the country. What they fail to inform you is that the local service you are accustomed to will most likely be outsourced when it comes to your merchant account. They also usually neglect to inform you how their merchant reps get paid. At Capital Bankcard South, we make no secret and are completely transparent on how we make our money, and as a business owner, you have the right to know how your vendors make their money.

This short article outlines a relatively new pricing model that is being utilized in most of the major banks in America today. In my opinion, it is a sneaky and unethical way to mislead you into believing you are paying one rate, but in reality are paying something much higher.

Topics: Merchant Services, Credit Card Processor, Visa, Merchant Account, American Express

The merchant services industry has a bad rap. For years, banks and processors have been taking advantage of small business owners withpricing models that most business owners have a very hard time understanding.

Topics: Merchant Services, Credit Card Processing, Accept Credit Cards, Credit Card Processor, Visa, Merchant Account

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A customer loyalty program is one of the most important features your business should have. Not only are they cost effective and incredibly easy to implement, but you should start seeing returns almost immediately. In today's society, businesses that do not have a customer loyalty program are at a huge disadvantage when competing against those who do.

Why do you need one for your business?

• Businesses with a loyalty/rewards program on average have a 27% higher customer return rate
• Customers tend to spend more when being rewarded
• Analytics and Information are crucial in today's economy

Topics: Merchant Services, Credit Card Processing, customer service, Accept Credit Cards, Credit Card Processor, Merchant Account, loyalty, customer loyalty

I I recently returned on a trip to St. Maarten with my wife for our delayed honeymoon. Let me tell you, that place is wonderful. The island has a Dutch and French side, and the blend of cultures, beaches, and things to do are amazing. 

 

Along the way, we encountered 2 types of businesses. The first type of business is the major corporations that you and I encounter on a daily basis. For this particular blog post, we will discuss the airlines. The second type of business was the mom and pop establishments.

Topics: customer service, small business, major corporations, airlines, large business

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One of the questions we get most frequently is "How do I keep my merchant fees low?" Since this can be a pretty complicated industry, we have compiled a short list of things you can do to help keep your rates down. For a more detailed description of the merchant services industry, CLICK HERE TO DOWNLOAD OUR E-BOOK

 

Topics: Mobile credit card processing, Merchant Services, Credit Card Processing, Accept Credit Cards, Credit Card Proceessors, Credit Card Processor, Visa, Merchant Account, MasterCard, Discount rate, Interchange

Overview of EMV:                                                                                             

Topics: Credit Card Terminals, Credit Card machines, Merchant Services, Credit Card Processing, Point of Sale, EMV, Credit Card Fraud, Accept Credit Cards, Credit Card Processor, Visa, Discover, Eurocard, MasterCard, American Express